
Wired Retracts Article By 'AI Freelancer' - and Business Insider Retracts 38 (msn.com) 10
"A raft of articles have been retracted from publications including Business Insider and Wired in recent month," reports the Washington Post, "with links between them suggesting a possible broader scheme to pass off fake stories that these outlets now suspect were written using artificial intelligence."
A Washington Post probe into the retractions found a connection between Onyeka Nwelue, the purported author of one of 38 essays removed this week by Business Insider, and someone using the name Margaux Blanchard, two of whose stories were previously removed by the same outlet. In recent months SFGate, Index on Censorship and Wired also retracted articles under the Blanchard byline, after it was identified as bogus by the British publication Press Gazette...
Business Insider Editor in Chief Jamie Heller explained to staff Tuesday in an email, obtained by The Post, that the report of a phony writer spurred a fuller investigation that turned up dozens of suspicious articles under various bylines. "We recently learned that a freelance contributor misrepresented their identity in two first-person essays written for Business Insider. As soon as this came to light, we took down the essays and began an investigation," Heller said. "As part of this process, we've removed additional first-person essays from the site due to concerns about the authors' identity or veracity. No news articles or videos were found to have this issue." On Tuesday Business Insider removed 38 pieces that had been published under bylines other than Blanchard. Business Insider deleted the author pages of 19 individuals, including Blanchard and Nwelue, and replaced their essays with editor's notes.
The website's investigation involved reviewing "tens of thousands of records," Business Insider spokesperson Ari Isaacman D'Angelo said in a statement to The Post. But it hadn't determined whether artificial intelligence was used to produce the yanked essays, she said, noting that AI-detection tools are often unreliable... Essays under [Nate] Giovanni's byline feature contradictory information. One piece, published in December 2024, refers to the author having two teenage daughters and a two-and-a-half-year-old son. Another, published three months later mentions two sons, aged eight and nine. Pieces that ran in May and July — about house-sitting around the world and applying to PhD programs — make no mention of a family at all...
On Aug. 21, Wired wrote a longer mea culpa about the article it published under Blanchard's name, with the headline "How WIRED Got Rolled by an AI Freelancer." "If anyone should be able to catch an AI scammer, it's WIRED," the publication wrote. ["In fact we do, all the time. Our editors receive transparently AI-generated pitches on a regular basis, and we reject them accordingly..."] "Unfortunately, one got through," referring to a story that ran under Blanchard's byline in May about two people who were married in the video game Minecraft.
The site Index on Censorship also published an article under the Blanchard byline about threats to journalists in Guatemala. "In the age of very intelligent AI it's clear we will have to look at things differently," the site's editor told the Washington Post.
The Post's article notes that one sign the pitches were AI-generated "is that while they sounded interesting, they featured details that were erroneous — including fictitious locales." Reached for a comment, one of the authors told the Post "Don't mention my name in your stupid article," claiming their acocunt was recently "compromised" (though their X.com account had also recently tweeted one of their articles.) But another author emailed the Post from their actual academic email address, saying they had no connection to the Gmail account The Post had been corresponding with. And here's how the person at that Gmail account responded to a follow-up query from the Post.
"What is one to do? With a few savvy prompts, AI could probably generate a 'long-lost' novel by Proust."
Business Insider Editor in Chief Jamie Heller explained to staff Tuesday in an email, obtained by The Post, that the report of a phony writer spurred a fuller investigation that turned up dozens of suspicious articles under various bylines. "We recently learned that a freelance contributor misrepresented their identity in two first-person essays written for Business Insider. As soon as this came to light, we took down the essays and began an investigation," Heller said. "As part of this process, we've removed additional first-person essays from the site due to concerns about the authors' identity or veracity. No news articles or videos were found to have this issue." On Tuesday Business Insider removed 38 pieces that had been published under bylines other than Blanchard. Business Insider deleted the author pages of 19 individuals, including Blanchard and Nwelue, and replaced their essays with editor's notes.
The website's investigation involved reviewing "tens of thousands of records," Business Insider spokesperson Ari Isaacman D'Angelo said in a statement to The Post. But it hadn't determined whether artificial intelligence was used to produce the yanked essays, she said, noting that AI-detection tools are often unreliable... Essays under [Nate] Giovanni's byline feature contradictory information. One piece, published in December 2024, refers to the author having two teenage daughters and a two-and-a-half-year-old son. Another, published three months later mentions two sons, aged eight and nine. Pieces that ran in May and July — about house-sitting around the world and applying to PhD programs — make no mention of a family at all...
On Aug. 21, Wired wrote a longer mea culpa about the article it published under Blanchard's name, with the headline "How WIRED Got Rolled by an AI Freelancer." "If anyone should be able to catch an AI scammer, it's WIRED," the publication wrote. ["In fact we do, all the time. Our editors receive transparently AI-generated pitches on a regular basis, and we reject them accordingly..."] "Unfortunately, one got through," referring to a story that ran under Blanchard's byline in May about two people who were married in the video game Minecraft.
The site Index on Censorship also published an article under the Blanchard byline about threats to journalists in Guatemala. "In the age of very intelligent AI it's clear we will have to look at things differently," the site's editor told the Washington Post.
The Post's article notes that one sign the pitches were AI-generated "is that while they sounded interesting, they featured details that were erroneous — including fictitious locales." Reached for a comment, one of the authors told the Post "Don't mention my name in your stupid article," claiming their acocunt was recently "compromised" (though their X.com account had also recently tweeted one of their articles.) But another author emailed the Post from their actual academic email address, saying they had no connection to the Gmail account The Post had been corresponding with. And here's how the person at that Gmail account responded to a follow-up query from the Post.
"What is one to do? With a few savvy prompts, AI could probably generate a 'long-lost' novel by Proust."