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Android Advertising Businesses Cellphones Iphone Apple

How Android Phone Makers Are Missing the Marketing Boat 373

An anonymous reader writes "Why are Android device commercials showing giant robots and lightning bolts and not advertising features? Here is an interesting blog post of things Android device manufacturers could be doing to get ahead of Apple, but aren't." On a similar front, as a mostly happy Android user, I must admit envy for the jillions of accessories marketed for the iPhone, especially ones that take advantage of that Apple-only accessory port; maybe the Android Open Accessory project will help.
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How Android Phone Makers Are Missing the Marketing Boat

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  • by goombah99 ( 560566 ) on Sunday November 06, 2011 @12:43PM (#37965826)

    Even if the Android advertisements would include features, I have a strong feeling it would be something like "Freedom! 1 GHz processor! 128MB RAM!", ie. just listing specs. That isn't interesting. Users don't know what and why.

    OK. Then if you were a manufacturer that made phones with say, 32 GB (let's assume that's double the maximum everything else), market it?

    I dunno, but I'll ask Siri.

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