Fusion Garage Going After Lower-Price Tablet Market 196
nk497 writes "Fusion Garage has dropped the price of its follow-up to the JooJoo tablet, cutting the Grid10's price by $200 to $299 in the US and £259 in the UK. Outspoken CEO Chandrasekar Rathakrishnan has clearly been following the HP TouchPad fire sale, and noticed the importance of price when it comes to taking on Apple's iPad. He said there's no point in buying 'a poor carbon copy' of the Apple tablet for the same price. 'At $499, why would you buy — it's like going to China and buying a [fake] Louis Vuitton bag, at the same price as the real Louis Vuitton bags. It doesn't make sense, when you know it's a rip-off product,' he said."
Re:real vs fake (Score:4, Interesting)
The only people buying non-iPad tablets are those who can't afford the iPad.
I was just in my boss' office about an hour an ago and he had an iPad box on his desk that we bought for research for a new project. He took the box off his desk and called it a "piece of crap" or something, and went on to wonder why anyone would buy an iPad when you can buy a Galaxy and have things like USB connectivity and the freedom to use it how you want to. This is from a guy in his 50s who runs a company creating online training courses. There are plenty of people who see the iPad for what it actually is who don't buy into Apple's marketing BS. Meanwhile, the lady who works here who actually does own an iPad primarily uses it to play Angry Birds, so there's your shrewd Apple consumer.
all you can do is attempt to sell a much lower end product without the compelling advantages that draw people to buy iPads.
What exactly are those compelling advantages? I don't own an iPad and I don't see anything compelling about it, so maybe you can fill me in.